The Ethically Sourced Initiative website was a third-year critical design capstone project which encompassed design research with UX principles. I developed the UX process using a combination of Tullis and Albert’s Measuring the User Experience along with a streamlined agile UX process which I felt worked well with this taskware site. It is a process which I can adapt with any waterfall or agile based project.
The first task focuses on signing up for a newsletter. It is the easiest and least-expensive way to spread a company’s message. The quick sign-up button is located up top, below the main navigation. All you need to do is enter your e-mail and it takes you to a confirmation and submission page.
The second task is to take advantage of the “free book” offer that they have. When you click on it, you get to choose from two popular books. It also entices you to purchase another one. It follows through with a simple shopping cart.
The third task is to fill out the donation page. It is structured as a crowd-sourcing item, with goal needed and dollars raised to date. The unique task in this area is the option to delegate where your money goes; something that many people wonder when they make a contribution.
This document described a test plan for conducting a usability test of Calgary Transit’s website, http://www.calgarytransit.com/. The goals of this test were to benchmark how the site currently performed usability testing including the establishing of a benchmark of user performance, establishing and validating user performance measures, and identifying potential design concerns that were addressed in order to improve efficiency, productivity, and end-user satisfaction.
Our team was tasked with designing a new satellite phone interface and then conduct a usability test for the client on the new design. I first developed the main prototype and then Robyn developed a sequence of tasks for the user to undertake while we gathered metrics. The design and test results were reported in a final usability report which was presented to the client for consideration.